I created a high-energy promotional video for YEET, celebrating the brand’s rapid growth and community milestones through fast-paced motion graphics, bold typography, and dynamic editing.

Key Contributions:

• Creative Direction: Conceptualized and directed a visual narrative that celebrated YEET’s achievements, including reaching one million downloads, expanding the creator community, and launching new platform features.

• Motion Design & Editing: Designed an animated sequence blending energetic typography, logo motion, and snappy cuts to capture the excitement and momentum of YEET’s success.

• Sound & Rhythm: Timed transitions and motion to an upbeat soundtrack, amplifying impact and emotional payoff as each milestone was revealed.

• Brand Alignment: Applied YEET’s vibrant color palette, playful tone, and social-media-driven visual style to ensure the piece matched the brand’s bold, community-first identity.

Outcome:
The final video became a celebratory showcase of YEET’s growth, engaging the community and reinforcing the brand’s energetic, creator-centered culture. Through strong motion design and pacing, it transformed company milestones into a fun, shareable expression of momentum and pride.